Retail Media with ANSON´S

Let's connect brands & customers

Retail Media
Cross-Channel, authentic & targeted

Retail Media offers an authentic intergration into the ANSON´S cosmos via a variety of placements through to unique 360° multichannel campaigns - always with a view to brand needs and campaign objectives and in close exchange with all partners.

Retail Media is the unique opportunity to present your brand and products where their relevance is highest and the path to the target group is shortest. With the help of Retail Media measures, your brand can increase its visibility in the "digital shop window" through a variety of activations. It’s the best opportunity to reach consumers at the point of sale, just before they make a buying decision.

ANSON´S is part of the independent, family-run fashion company P&C* and thus brings the trends of the fashion world to its customers and stands for style, good taste and quality.

Benefits for you
Benefits for you

Increased awareness
Let us increase the awareness of your brand.

Valuable customer loyalty
Together, we create high-quality brand contacts and interaction.

Style your image
We present you as a storyteller and convey the passion of your brand.

Increased Sales
Push conversions through sponsored products ads.

Our outreach
Our outreach

>350K online users*

>670K online sessions*

>3,9M online page impressions*

>90K newsletter subscribers**

>440K total Insider accounts


*average per month / **selective & target group specific distribution

Target Group
Our customers - Your target group


  • Fashion and digital affinity
  • Interest in brands and following the latest trends
  • Style awareness and high expectations for quality and open to inspiration
  • Customer belongs to younger generations (53% below 44)
Our outreach
Advertising channels

Onsite Campaigns

  • Display Ads (branding & awareness)
  • Sponsored products (visibility & performance)

Offsite Campaigns

  • Social paid, influencer activation, newsletter

Offline Campaigns

  • Shop window promotions
  • Promotion areas
Full Service Campaign Management
Strategic consulting, professional campaign management & reporting transparency

1. Analysis & Strategy

Development of an individual marketing strategy based on your goals and ideas.

2. Planning & Implementation

We will create an individual media plan on a seasonal basis and ensure that it will be realized by us within the best time frame.

3. Reporting

Once the campaign has been carried out, you will receive a transparent report on the campaign results.

Best Practices

Mockup Polo Ralph Lauren
Lacoste x Netflix

Use of different touchpoints to create a holistic communication and reach the customer through different channels.


• Onsite Branding: teaser placements

• Onsite Performance: on-going sponsored products campaign

• Offsite Campaign: Standalone Newsletter

Sponsored Products
Spring/Summer 2023

Occupy the first places within a product category - visible and individually personalized for all users.


Optimized ranking of your products with sponsored ads

Increased sales for your new collection or campaign thanks to improved ranking

• The average duration of a campaign is 15 weeks

Paid Social Ads

Become visible on our social media channels by placing an ad on facebook and instagram. We use precise targeting of brand-relevant audiences (including brand buyers & look-alikes) to achieve your advertising goals.

  • Usage of all facebook and instagram advertising formats (instagram stories etc.) possible
  • The average duration of a campaign is 2 weeks 
Get in touch

Contact us if you would like to learn more about our services or to receive our full media kit. Our dedicated retail media team will be happy to chat with you and provide you with all the details you need.

[email protected]